Max Control & Essential Solution Bundle
All-day, long-term control of flakes and itch — a medicated shampoo to cut through the buildup, paired with a fast-acting water-based serum for hot spots.
Hear from one of our patients
What our patients say
One of the most effective products I have used
I have struggled with severe dandruff, scalp flaking, and irritation that may be related to psoriasis for years, and this product has worked exceptionally well for me. After only a couple of weeks, I noticed a major reduction in the visible flakes, dryness, and buildup on my scalp. With consistent use, my scalp looked much cleaner and felt noticeably calmer and more comfortable. What impressed me most was how effectively it loosened and cleared away stubborn flakes without leaving my hair feeling overly dry or damaged. It has also helped reduce the itching and embarrassment that can come with dandruff showing on your hair and clothing which was like a miracle. Although everyone's scalp is different, this has been one of the most effective products that I have ever used for managing my dandruff and flaking. I would highly recommend it to anyone dealing with a dry, flaky, irritated scalp.
Yes, Allura costs more than drugstore products. Here's why.
We combine multiple prescription-strength ingredients into one powerful formula — stronger than anything on the drugstore shelf and more effective than a typical dermatologist's prescription. You can message your dermatologist any time about your treatment plan, and we deliver it right to your door.
Then $120 for ~2 month supply.
Shipped and billed every 2 months. Cancel or pause anytime.
Discount applied automatically at checkout for new patients on a subscription plan.
You've tried everything. The flakes and the itch keep coming back.
Over-the-counter products can quiet the symptoms for a few days — but the itching returns, the flakes reappear, and the cycle starts over. They aren't strong enough, or targeted enough, to reach the root of the problem.
The Cycle That Never Ends
Symptoms settle down, you feel hopeful — then a week later they’re back. Non-prescription formulas treat the surface temporarily without addressing the underlying scalp imbalance that drives the cycle.
Hidden Beneath the Surface
The real cause is microscopic — a yeast called Malassezia that lives on every scalp. When it overgrows, it triggers inflammation, itching, and visible flakes. Non-prescription products often can’t address it.
Wash Day Isn’t the Whole Story
A medicated shampoo only works while it is on your scalp. Between washes, the hotspots come back — which is why a leave-on serum handles the hours the shampoo cannot.
Two prescription treatments. One complete scalp routine.
Bundle the Max Control Shampoo with the Essential Solution to get all-day, long-term control of the flakes and the itch — with the ease of a water-based solution for hot spots. Eight clinically-backed actives across two products, each one chosen by board-certified dermatologists for a specific job.
How to use the bundle
Two simple routines that work together — the shampoo a few times a week, the serum daily on hot spots.
Max Control — wash it in
Apply to wet hair and work into your scalp. Let it sit for 5–10 minutes, then rinse it out completely.
Max Control — keep your own products
You can use your own shampoos and/or conditioners before or after applying this medication.
Max Control — how often
We recommend using this product three times a week — adjust based on your hair type and routine. Even once every two weeks helps; if applying once a week or less, let it sit on your scalp for 10 minutes.
Essential Solution — apply daily
Best applied at least once a day to areas where itching and dryness typically occur — in the morning or evening, to any areas of your scalp that commonly develop itching or flaking.
Essential Solution — how much
Use enough to provide a thin, even coat throughout the affected areas.
Essential Solution — reapply as needed
Reapply throughout the day as needed — to the whole scalp or just to hot spots — to maintain a flake-free, itch-free scalp all day long.
The board-certified dermatologists behind Allura
Built by two dermatologists with decades of combined experience treating scalp conditions — including one who lives with seborrheic dermatitis himself.
Knox Beasley, MD, FAAD
Co-Founder
Dr. Beasley is a board certified dermatologist practicing for over 10 years and has treated thousands of patients with flaky and itchy scalp. Beasley also deals with an itchy and flaky scalp himself and uses the Max Control Shampoo and The Essential Solution.
Simon Ritchie, MD, FAAD
Co-Founder
Dr. Ritchie completed his dermatology residency at the University of Maryland School of Medicine and became board certified in dermatology in 2013. He specializes in complex dermatological conditions and is an Assistant Professor of Dermatology at the Uniformed Services University of the Health Sciences in Bethesda, MD.
